FOREST at World of Concrete

The FOREST project is proud to announce that Bitrez Ltd. was present at World of Concrete (WOC) 2025, the leading annual international tradeshow dedicated to the concrete and masonry construction industries. The event will take place at the Las Vegas Convention Center from January 21 to 23, 2025 (with education sessions running from January 20 to 23).

Bitrez’s Managing Director, Paul H. Jones FRSC, and Dr. Shahid Qureshi, Technical Specialist & Business Development Manager – North America, actively engaged with global industry leaders at World of Concrete 2025, presenting disruptive epoxy curative technology. Their discussions focused on cementitious coatings, adhesives, grouts, and other advanced civil engineering systems, which play a key role in the development of sustainable, high-performance materials within the FOREST project.

For over 50 years, World of Concrete has been a crucial platform for industry innovation and knowledge exchange, bringing together key players from the construction sector to promote business growth, strategic partnerships, and technical advancements.

The FOREST project is dedicated to advancing sustainable material solutions, and Bitrez’s participation at WOC 2025 highlights the project's mission to drive the next generation of environmentally friendly, high-performance construction materials. By engaging with leading experts and industry stakeholders, the project continues to expand its impact and collaboration opportunities on a global scale.